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How to decide on a market position and write a positioning statement.
Market positioning 101 for new entrepreneurs

Kae Rosato
Mar 25, 20241 min read


The Unexpected Reason You Should Define Your Company's Values
This is one of the steps that is often missed by aspiring entrepreneurs.

Kae Rosato
Mar 25, 20241 min read


How to find your brand voice in 6 easy steps:
How to find your brand voice in six easy steps.

Kae Rosato
Dec 15, 20231 min read


How To Choose A Color Palette
Wondering how to choose the perfect color palette for your brand kit? Here's a quick guide!

Kae Rosato
Sep 13, 20231 min read


Are You Playing Bumper Cars With Your Business?
Not having a plan for your business is like playing bumper cars while blindfolded with your business.

Kae Rosato
Aug 29, 20231 min read


Tips For The Mompreneur
Moms (and women in general) are known for being multitaskers. Between keeping the kids from hurting themselves, cleaning, cooking three meal

Kae Rosato
Aug 24, 20233 min read
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